Norwich School of Art & Design
End of Year Exhibitions Visual Identity
Create a visual identity for the end of year exhibitions. The campaign needs to unify all the different courses exhibiting work.
The theme of butterflies was chosen, as it referenced the students’ exhibitionist natures, individuality and was non-specific to any particular practice. The look and feel of the posters, flyers and invitations referenced etymology books. A big thank you to Norwich Castle Museum for allowing access to their incredible butterfly collection.
© Paul Currah